The IAN Knowledge Series hosted by Indian Angel Network is a series of varied masterclasses that aims to provide comprehensive insights to budding entrepreneurs, founders and business enthusiasts in the startup ecosystem as they grow their business. Each session is conducted by industry experts from the ecosystem and is hosted every Friday at 4 PM. From validating a business idea, government initiatives for startups, building a B2C brand, B2B selling, pricing strategy, term sheets to successful fundraising strategies, every week is insightful with lots of learnings.

Upcoming Session
Topic: Sales and Pricing Strategies for Early Stage B2B Businesses: The 0 to 1 Journey
Date: Friday, 6th November, 2020
Time: 4 PM to 5:15 PM


Arun Seth
Advisor Board Member - IAN Fund, Board member of Narayana Hospitals & Jubilant

Mr. Arun Seth is the Advisor Board Member at IAN Fund. He is also a board member of Narayana Hospitals and Jubilant Foodworks. Mr Arun is also the non Executive Chairman of India Operations at Alcatel-Lucent, India since May 2011. Earlier, he worked for BT Group (British Telecom) in India in a variety of positions with the last 18 years last as non Executive Chairman. Starting as the MD in 1995 and built it to its current leadership position in managed telecom services. He drove the IT/BPO programs for BT for the last 8 years helping bring it to its current spend of $ 1 Bn working with multiple partners and own captive centres. He also has been on the Executive Committee for NASSCOM for 8 years, driving a number of programs like the BPO and Green.


Ravi Saraogi
Co-founder & President - APAC, Uniphore

Ravi, Co-founder & President-APAC, leads Sales, Delivery and Customer Success for Uniphore. His passion for mobile learning applications and technologies found traction when Uniphore was founded. He has vast experience in directing technology teams in initiatives spanning mobile theft security, wireless network development, and mobile learning applications. Ravi is currently an active member of the Mobile Payment Forum of India (MPFI), where he identifies and develops business opportunities in the field of mobile payments. He is known for his excellent analytical skills, dexterity in problem resolution, and proclivity for driving operational excellence. 

Key learnings and takeaways 
- How to get your first few paid customers
- Sales and pricing strategies at the early stage
- Common mistakes made by startup founders in the early stage and how to avoid / correct them.
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